Beam On: A Star Forest Adventure – A Unique Band Promotion Disguised as a Game
Beam On, a seemingly unremarkable endless flyer game, reveals a surprising twist: it's a clever promotional tool for the virtual band, Star Forest. This Flappy Bird-esque game, available now on the iOS App Store, tasks players with navigating a course by tapping to ascend and descend, utilizing a limited-use jetpack for precision maneuvers.
While the gameplay mechanics borrow from established titles like Flappy Bird and Jetpack Joyride, the game's retro aesthetic and soundtrack effectively introduce the band Star Forest, a virtual group reminiscent of Gorillaz. In fact, Beam On serves as a companion piece to Star Forest's latest music video.
The game's target audience is children, appealing to them with its charming visuals and upbeat music. However, its simple, non-monetized gameplay might also attract adult players seeking a casual, wallet-friendly alternative to other endless flyer games.
While not a groundbreaking game in its own right, Beam On stands out as a creative and engaging method of promoting a virtual band. It's a refreshing approach, proving that effective marketing can be seamlessly integrated into enjoyable gameplay. For those seeking more gaming options, be sure to check out our weekly roundup of the top five new mobile games.