Call of Duty's Teenage Mutant Ninja Turtles crossover is sparking outrage due to its exorbitant cost. Unlocking all the themed items could set players back a staggering $90 in COD Points, prompting widespread calls for Black Ops 6 to transition to a free-to-play model.
Activision's Black Ops 6 Season 02 Reloaded update, released February 20th, introduced the crossover. Each of the four Turtles (Leonardo, Donatello, Michelangelo, and Raphael) boasts a premium bundle, likely priced at 2,400 COD Points ($19.99) each – a total of $80 for the complete set.
The community's discontent stems from the crossover's focus on purely cosmetic items with no impact on gameplay. Many argue that ignoring these expensive add-ons is easy, but the pricing remains a point of contention.
Black Ops 6's monetization strategy is under intense scrutiny. Beyond the base game's $70 price tag, players face the cost of seasonal battle passes ($9.99), a premium BlackCell option ($29.99), and an ongoing stream of store cosmetics. The Turtles crossover, with its premium pass, adds another layer to this already substantial cost.
The comparison to free-to-play titles like Fortnite is unavoidable. Many believe that the aggressive monetization, while perhaps acceptable for the free-to-play Warzone, is unacceptable for a full-priced game like Black Ops 6. This disparity fuels the demand for Black Ops 6 Multiplayer to become free-to-play.
Despite the backlash, Activision and Microsoft are unlikely to alter their course. Black Ops 6 achieved record-breaking sales and subscriptions, demonstrating the franchise's enduring popularity and profitability. The financial success, however, does little to alleviate the concerns of players burdened by increasingly aggressive monetization tactics.