Rockstar Games is exploring a new avenue for Grand Theft Auto VI: a creator platform to rival Roblox and Fortnite. This ambitious plan, reported by Digiday citing anonymous industry sources, involves integrating third-party intellectual property and allowing modifications to in-game environments and assets. The potential for content creators to monetize their work is a key component of this strategy.
Recent meetings between Rockstar and creators from the GTA, Fortnite, and Roblox communities suggest a serious commitment to this concept. The reasoning behind this move is likely tied to the anticipated massive player base of GTA VI. Rockstar anticipates players will seek ongoing engagement beyond the main story, driving interest in online play.
By collaborating with external creators, rather than competing with them, Rockstar aims to leverage the boundless creativity of the community. This collaborative approach offers a win-win scenario: creators gain a platform for their work and revenue generation, while Rockstar ensures continued player engagement and a constantly evolving game world.
While GTA VI's release is still planned for Fall 2025, the potential for this creator platform adds another layer of excitement to the already highly anticipated game. Further announcements and details are eagerly awaited.
